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I went to the opening of G-Dragon's perfume exhibition.
It is said that G-Dragon personally attended the opening event of a perfume exhibition held in Itaewon on October 14. It was an exhibition prepared jointly by the French perfume brand Frédéric Malle and G-Dragon's fashion brand, Peaceminusone.
The exhibition is titled Musc Ravageur X Peaceminusone and was held at Foundry Seoul in Itaewon from October 15 to 21. This collaboration feels even more meaningful because it is a fragrance G-Dragon has enjoyed using for over 10 years. According to the article, their connection began when the first flagship store opened in Seoul in 2024.
The limited edition perfume released through the collaboration comes in a 100ml bottle and is priced at 520,000 won. The bottle is engraved with a daisy, symbolizing Peaceminusone, and the design, featuring a missing petal, is said to embody the brand's philosophy that perfection does not exist. The exhibition was organized around three themes: Creation, Instinct, and Existence, and in the final space, confetti was scattered, allowing visitors to experience becoming part of the exhibition. Although it unfortunately ended on the 21st, the composition that combined perfume and fashion left a strong impression.
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