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Ottogi's ambitious marketing seems to be successful
2025.06.16 22:56
BTS held BTS FESTA to commemorate their debut anniversary on June 13th. The festival was attended by many fans from Korea and abroad who were excited for the full group to arrive soon.
Ottogi, which models itself after Jin, sponsored this festival and set up a Jin Ramen booth and even a tasting booth, where it is said that around 4,000 domestic and international visitors tasted the product.
Ottogi said it was pleased that Jin Ramen became an opportunity to expand further into the world.
I think Chairman Ottogi did a good job marketing. It seems like he really felt the power of BTS.
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