BTS Jimin is ranked #1 in individual idol brand!

BTS member Jimin topped the idol individual brand reputation rankings for January ahead of BTS's full group comeback! From December 22, 2025, to January 22, 2026, we extracted 160,367,806 pieces of big data on 1,730 idols' individual brands and analyzed the brand reputation index by measuring consumer participation index, media index, communication index, and community index for idol individual brands. In January 2026, BTS's Jimin took first place in the idol individual brand reputation rankings! BLACKPINK's Jennie took second place! Ive's Jang Won-young took third place! BTS's Jungkook took fourth place! BTS's V took fifth place! BTS's Jin took sixth place! And starting from 7th place, they are Winter of aespa, Rosé of Blackpink, Jisoo of Blackpink, Lisa of Blackpink, Karina of aespa, Ahn Yu-jin of Ivy, G-Dragon of Big Bang, J-Hope of BTS, Yoona of Girls' Generation, Irene of Red Velvet, Taeyeon of Girls' Generation, Baekhyun of EXO, Joy of Red Velvet, Sooyoung of Girls' Generation, Ray of Ivy, Cha Eun-woo of Astro, Seulgi of Red Velvet, Nayeon of Twice, Wendy of Red Velvet, Momo of Twice, Hoshi of Seventeen, Sana of Twice, Gaeul of Ivy, and Suga of BTS. Jimin is ranked 1st in the idol individual brand reputation in January 2026, and Jungkook, V, and Jin are ranked in the top 10, which seems like a very desirable ranking.