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BTS is showing off their power even before their comeback, taking first place in February's advertising model brand reputation rankings.

According to big data analysis by the Korea Corporate Reputation Research Institute, BTS has risen to the top of the brand reputation index by a staggering 86.76% compared to January. They particularly showed significant growth in the communication and brand expansion categories, with a positive rating of 92.57%, demonstrating overwhelming public support.

Highly ranked keywords in the analysis included the new album title, "Arirang," along with "K-beauty" and "K-food." This clearly demonstrates that BTS's comeback is not just a simple music event, but a massive trend that is boosting the influence of Korean culture as a whole.

방탄소년단이 2월 광고모델 브랜드평판 1위를 차지하며 컴백 전부터 위엄을 뽐내고 있네요

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273K people are talking about comeback right now

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569K people are talking about Idol right now

Comments5
  • Profile Image
    byXerus366
    공백기가 무색할 정도로 대단하다
    역시 인기는 여전한 것 같아
  • Profile Image
    lkYak754
    역시 BTS의 영향력은 대단하네요! 컴백 전부터이렇게 높은 브랜드평판을 기록하며 많은 사랑을 받고 있다는 것이 정말 자랑스럽습니다.
    
    이번 컴백이 '아리랑', 'K뷰티', 'K푸드' 등과 함께 언급되는 것을 보니, 단순히 음악을 넘어 한국 문화를 세계에 알리는 홍보대사로서의 역할도 톡톡히 하고 있는 것 같습니다.
  • Profile Image
    tuGorilla345
    방탄이들 2위나 했군요 활동도 안하는데 대단
  • Profile Image
    edCoyote462
    역시 방탄이네요 여전히 인기는 엄청난 방탄 멋져요
  • Profile Image
    smj5291
    2월 광고모델 브랜드평판 1위네요 
    역시네요 

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