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Creating goods that capture Korean aesthetics with Muz
2026.03.12 20:36
To celebrate BTS's full group comeback, MU:DS, the official merchandise of the National Museum of Korea, and HYBE have joined hands.
This collaboration was planned to celebrate the release of BTS' new album Arirang.
This is my second collaboration with Muz, following the 2024 collaboration.
We present products that reinterpret the beautiful patterns of the national treasure, the King Seongdeok Shingong, in a modern way.
It consists of a total of 5 items, including a shoulder bag, card holder, and layered skirt.
This collaboration product will be available from March 20th at the National Museum of Korea
It will be released simultaneously through official online and offline sales channels.
Because BTS has always spread the beauty of Korean culture to the world.
This collaboration with the National Museum brings me even more pride.
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