I was impressed by the fact that Hyundai Marine & Fire Insurance conveyed a message of trust and safety by utilizing the lyrics of ‘Not Today.’

현대해상이 ‘Not Today’ 가사를 활용해서 신뢰와 안전 메시지를 전했다는 부분이 인상적이더라구요The phrase "Trust me by your side, trust you by mine" connected with the original song's theme of solidarity while also fitting well with the live situation. I felt it was particularly thoughtful that they even utilized the color purple to make it feel familiar to the fans. Seeing how BTS's music extends beyond mere music to such public messages really made me realize their influence. It felt even more meaningful because it naturally conveyed the message of enjoying the show while being considerate of one another.

0
0
Comments 4
  • Profile Image
    keStarfish733
    공공메세지가 참 좋네요. 보랗빛으로 물들겠어요
  • Profile Image
    sunny99lim
    가사를 활용한 메시지가 인상적이네요.
    신뢰와 안전을 잘 담아낸 것 같아요.
  • Profile Image
    lkYak754
    현대해상이 방탄소년단 'Not Today' 가사를 활한 캠페인은 정말 신선하고 메시지 전달력도 뛰어났다고 생각합니다.
    원곡의 의미를 살리면서 현장 상황과 팬심까지 고려한 세심함이 돋보였어요.
  • Profile Image
    heQuetzal223
    Not Today 가사랑 보라색 활용이 현대해상 캠페랑 잘 어울리네요.
    음악이 공공메시지로 확장되는 모습이 방탄소년단 영향력 크게 느껴졌어요.