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New Ramen Product from BTS's Collaboration Brand Ari Becomes Walmart Bestseller
2026.05.11 15:39
It is said that the new ramen product from Ari, the new ramen brand resulting from the collaboration between Paldo, Hynix, and BTS, caused a sell-out frenzy at Walmart in the U.S. and received a bestseller badge.
I think the secret to its popularity is that the BTS marketing worked, and at the same time, Ari products were appropriately fused to suit the tastes of both Koreans and Westerners, creating a harmonious blend.
The domestic release is scheduled for the end of May, so ARMYs who are curious about the taste, please wait just a little longer!
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