Jimin Effect? ​​Surge in Adore Hair Product Sales Becomes a Hot Topic

News that sales of the Perfume Hair line have increased by approximately 500% since BTS's Jimin began his activities as a global ambassador for ADOR is garnering significant attention. This figure is being interpreted as a result that reflects both brand awareness and the interest of global fans.

In particular, there are continuing reactions that the synergy effect has been amplified as Jimin's image aligns well with the brand's sensibility. However, as details such as additional advertising shoots or long-hair styling have not been officially confirmed, expectations regarding the direction of his future activities are merely rising.

Fans are showing an enthusiastic response, saying, “As expected, global power is amazing,” “It suits the brand perfectly,” and “I look forward to the next advertisement.”