I really can't stand the BTS and Nike collaboration.

I saw the news about the release of Nike's 'Nike By You' customization service and merchandise in collaboration with BTS's ARIRANG tour, and I really want them so much 😊 It feels like fans have wanted the BTS x Nike combination for a long time, so my anticipation is skyrocketing now that it's being released as an official collaboration. In particular, the fact that you can customize it yourself feels so special. Being able to capture the BTS tour vibe in your own style makes it seem like it would be truly worth owning.

And seeing the schedule where it will be unveiled first in Seoul, Busan, and Tokyo, I think the atmosphere on-site is going to be super hot haha. There were a lot of reactions among fans saying things like “I definitely have to go” and “The competition for the merchandise is going to be fierce,” and I totally agree. Nike’s signature hip vibe goes so well with BTS’s vibe that even just the photos released feel like a photoshoot.

I am especially curious to see how the design elements connected to the tour concept will be incorporated. With the added limited edition vibe, I think it makes fans want to own it even more haha. If you watch the concerts, enjoy the city events, and get your hands on the collaboration merchandise, this ARIRANG tour really feels like one big festival. As expected, BTS's scale is always beyond imagination.