A presence shining brighter than jewelry, Jeans unveils Fred campaign

BTS Jin's new FRED campaign pictorials and videos have been released, garnering enthusiastic attention from fans. This campaign unfolds around a sophisticated yet luxurious atmosphere, which seems to have further highlighted Jin's charm.

In particular, Jin’s signature elegant and dignified image naturally harmonizes with the sensibility pursued by the jewelry brand. She captivated the viewer's attention by completing the atmosphere of the pictorial with just her restrained expressions and deep gaze. Thanks to her presence that fills the space even without extravagant styling, the beauty of the jewelry seems to stand out even more.