BTS The City Busan Surpasses 200,000 Visitors… A Global Issue That Changed the City

The 'The City Arirang' project held in Busan is garnering significant attention as it has surpassed 200,000 cumulative visitors. This issue is receiving even more attention as it is an example of expanding the entire city into a single cultural space, going beyond a simple fan event.

This project, comprised of diverse programs including performances, exhibitions, and experiential content, has succeeded in attracting not only fans but also general tourists. In fact, local assessments indicate that it has had a positive impact on revitalizing the local economy.

It is particularly significant in that it is rare for a city-wide cultural project centered around a specific artist to attract such a large number of visitors.

This news makes us realize once again that K-pop is influencing the tourism and cultural industries as a whole, extending beyond just music.