The response to the Ari brand featuring BTS is already great.

I heard that ARRI, a food and beverage brand created jointly by BTS, HY, and Paldo, has been officially launched in Korea.

It was already launched overseas first through Walmart in the U.S., and I heard it received a bestseller badge just three days after its release.

I was surprised that the response was faster than I expected.

I am even more interested in this brand because I heard that it is not just a collaboration product that borrows the name, but one that reflects BTS's input on everything from the brand name and concept to the design and philosophy.

They say it conveys a message that values ​​a healthy lifestyle and balance, and the brand direction seems promising.

I heard that the product lineup is also diverse, ranging from modern stir-fried noodles to energy drinks and biotic sodas.

I was particularly impressed by the fact that they considered the balance between taste and health rather than short-term trends.

Given the positive response it received overseas first, I think it will likely garner interest domestically as well.

Has anyone already purchased and tried this?

I'm curious to hear the reviews on which product was the best.