I realize the immense popularity of K-pop once again.

I feel truly proud to see the news that K-pop album exports have increased significantly thanks to the activities of world stars including BTS and BLACKPINK. The fact that album export revenue in the first half of this year increased substantially compared to last year seems to be a result that demonstrates just how passionate the interest and love of fans around the world is for K-pop.

It feels especially meaningful that BTS's comeback is breathing great vitality back into the K-pop market. I am truly proud to see them continuing to set new records while communicating with fans all over the world through great music and outstanding performances.