BT21's unwavering popularity—as expected of BTS.

I was really surprised to see the news that BTS's BT21 characters are gaining immense popularity once again.

I could really feel that BT21 is consistently loved worldwide, seeing as many people left proof of purchase for the Happy Meal event. It is truly amazing to see how it has established itself as a long-loved brand, going beyond just a simple character.

It holds special meaning for fans as it is a character created by BTS themselves, and thanks to its cute design, it seems many people are interested even if they are not fans. Seeing its popularity that does not fade over time, I am reminded once again of BTS's influence.