Sold out in over 26 countries worldwide immediately after launch—that's incredible!

Sales of the new fragrance '1957 Extrait de Parfum,' created in collaboration with Chanel Beauty Global Ambassador Jungkook, began around 6 PM on the 6th. With simultaneous online sales taking place, this timing coinciding with the product launch combined with the "Jungkook effect" led to a rapid sell-out. The impact seems massive; it's a huge hit! Haha.