Hobi with his perfect smile, to think he's finally a Colgate model haha

I'm so glad to hear the news that our Hobi, who boasts a perfect smile, has become a Colgate model haha.

It's also so funny to hear the story about the fandom bursting into laughter, saying that even though Louis Vuitton isn't easy to buy, there is finally merchandise we can purchase lol.

I think it is a really fitting choice that Colgate, a global oral care brand, announced J-Hope as the new model for 'Colgate Optic White Vitamin C' by releasing a 10-second teaser video on its official Instagram.

I really love seeing J-Hope smile so brightly, and his bright and healthy image suits the brand perfectly. I'm really looking forward to the upcoming commercials and photos haha. As expected, our Hobi's smile is his greatest charm.