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The influence of the North American tour is truly massive!
The four consecutive sold-out shows in Las Vegas impacted everything from large hotels to small cafes, and the economic effect at the time was estimated at approximately $340 million, or about 450 billion Korean won—that is a truly massive number!
It is said that with the addition of 'The City' project, which bundled exhibitions, food and beverages, and shopping outside the venue, fan spending spread to every corner of the city. Over the course of eight performances in April alone, they recorded a revenue of $76.2 million (approximately 114.8 billion KRW) and sold 417,000 tickets. If we consider not only the ticket revenue but also the urban tourism effects extending to accommodation, flights, and food and beverages, it seems fair to say that BTS has generated a truly tremendous economic impact!
BTS's popularity extending beyond the concert venues is even stirring up the nation's economy!