A special moon greeting where tradition meets BTS's sensibility

It is truly wonderful to hear that the 2026 BTS Dalmajung Pop-up has opened, reinterpreting the traditional Korean art of Munjado with a modern sensibility. The design, which captures our unique beauty, feels even more special as it is infused with BTS's distinctive aesthetic. Since it is a space where fans can see and purchase official merchandise in person, I think it will be a truly exciting time for them. It also feels meaningful to see traditional culture being introduced in a more approachable and sophisticated way through BTS. With the event running until October 11th at the HYVE Yongsan headquarters, I find myself eager to experience the beautiful charms of Dalmajung firsthand. I hope this pop-up, which blends Korean elegance with BTS's sensibility, receives much love.