If V wears it, it's guaranteed to sell out; the sales are reacting perfectly.

It is truly amazing that 81.5% of Champion’s Fall/Winter season sales came from products worn by V. With the campaign video racking up 11.31 million views, it seems V’s influence extends beyond on-screen photos to translate directly into real interest and purchases. His signature relaxed vibe and sense of style seem to be his unique charm, as they transform even ordinary items into eye-catching fashion. The synergy created when he collaborates with a brand, where their mutual appeal is amplified, is also quite impressive. As expected, V is even more special because he completes a style the moment he puts on clothes. I am already looking forward to seeing which brand he partners with next and what amazing results he will deliver once again.