BTS Jin, 1st place in November boy group individual brand reputation

BTS' Jin took first place in the November boy group individual brand reputation rankings, proving his superstar brand power and hot popularity.

Jin ranked first in the boy group individual brand reputation for November 2024, announced by the Korea Corporate Reputation Research Institute on November 16.

The Korea Enterprise Reputation Research Institute said, "Jin, who ranked first in boy group individual brand reputation in November 2024, had high scores in link analysis for the words 'reveal, be happy, and sortie', and high scores in keyword analysis for 'happy, running wild, and army.' In the positivity/negativity ratio analysis, the positivity ratio was analyzed to be 90.18%."

The brand reputation index is an index created through brand big data analysis that finds that consumers' online habits have a significant impact on brand consumption.

The Jin brand was analyzed to have a brand reputation index of 4,208,846 with a participation index of 145,969, a media index of 646,787, a communication index of 1,735,205, and a community index of 1,680,886. Compared to the boy group individual brand reputation index of 3,489,228 in October, it went up by 20.62%.

It's ranked first with an overwhelming reputation index.

congratulations!