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BTS Jin joins hands with Baek Jong-won for a 'surprise move'
2024.12.11 21:15
BTS member Jin will be challenging the liquor business with chef Baek Jong-won, CEO of The Born Korea.
According to an investigation by Hankyung.com on the 11th, Jin and CEO Baek invested in the establishment of Yesan Doga, an agricultural corporation. Yesan Doga will begin its business in earnest by launching the distilled liquor (gin) 'IGIN' this month.
Yesan Doga is based in Yesan, South Chungcheong Province, the hometown of CEO Baek. It has been reported that Aigin will also be released in the form of a ready-to-drink (RTD) beverage using local agricultural products such as apples, a specialty of Yesan, watermelons, and plums.
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