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Ediya Coffee, Want to Talk to Byun Woo-seok? Recorded 420,000 Calls!
2024.11.18 18:56
Ediya Coffee recently announced that it will be holding a photo card giveaway event featuring its brand model Byun Woo-seok starting on the 19th.
This event is being held to boost sales at franchise stores, and when purchasing over 13,000 won, including manufactured beverages, at franchise stores, a set (4 cards) of photo cards featuring Byun Woo-seok will be given away.
After selecting a brand model, Ediya Coffee has been actively carrying out marketing activities through both online and offline channels, sequentially releasing outdoor advertising campaigns and TV commercials.
On the 11th, we launched a stick coffee package containing Byun Woo-seok that can only be purchased at franchise stores, and we are continuing to practice coexistence with franchise stores.
The recent Byun Woo-seok ARS event ended successfully and received a lot of attention from customers. It created a positive response by differentiating itself from the initial boom activities with a total of over 420,000 calls. Among the various marketing activities, this photo card event is also expected to attract attention offline.
Byun Woo-seok's photocard is available at all Ediya Coffee stores nationwide, and more information can be found on the Ediya official website.
I don't go to Ediya often, but I should go there haha
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