Fifty Fifty Distribution Contract with Sony Music Korea

It seems like it was moved from the distributor Warner, and I think it was a good decision.

I hope they challenge Billboard Hot 100 again and get good results! ^__^

[Seoul = Newsis] Reporter Lee Jae-hoon

On the 23rd, Attract announced, "We have signed a global distribution contract with Sony Music Entertainment Korea for the Fifty Fifty album, which will be released on September 20th."

With this distribution agreement, Sony Music Entertainment Korea will lead the global distribution of Fifty Fifty music, while also supporting global marketing campaigns and business development initiatives. To this end, Attract CEO Hong-Jun Jeon also met with Sony Music Entertainment Asia & Middle East President Shridhar Subramaniam.

Arista Records, a subsidiary of Sony Music Group, will handle U.S.-based marketing.

Sony Music Group is one of the world's top three music companies, along with Universal and Warner Music. It owns four major record labels, including Arista Records.

“This partnership is a pivotal moment in Sony Music’s K-pop strategy, and we are confident that the combined talents of Fifty Fifty and our global influence will create a powerful force in the music industry,” said Youngchan Joo, CEO of Sony Music Entertainment Korea.

CEO Jeon Hong-jun said, "We will provide our full support so that Arista Records can once again challenge global charts such as Billboard's 'Hot 100' by establishing a detailed and systematic global marketing plan. We look forward to your interest and support for the continued development of K-pop."

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