Black and White Chef Gone, Black and White IU Came

Singer and actress IU has arrived with a black and white padding pictorial.

In the campaign video released by outdoor brand Black Yak on the 10th, IU, who plays two roles, is seen wearing a long down jacket against the backdrop of a snowy mountain.

In the video, IU finds another self shivering from the cold and shares her warmth by taking off her down jacket. The video ends with the two IUs enjoying the scenery of the snowy winter mountains spread out before their eyes, excitedly waiting for winter despite the cold wind.

The brand introduced the Black Yak 'Hima Down' series worn by IU in the video as, "Like the meaning of 'Hima', which means snow, it is a highly functional down jacket that blocks the wind and increases body temperature so that you can enjoy snow even in the harsh winter wind and cold."