Rush Sale Recommendations! Fresh Sale, Discounts, Schedule, When, and Duration

The Lush Fresh Sale begins January 11, 2026.

We've compiled information on up to 50% off, Rush Earth Premium member pre-opening schedule, sale exclusions, and recommended purchasing tips.

 

 

1. When does the Rush Fresh Sale start and end?

 

LUSH's signature annual event, the FRESH SALE, will be held again in 2026.
This sale is an official discount event that is held only once a year for one week and is popular among rush enthusiasts.

It is known as a season that must be fought over unconditionally.

 

• period: January 11 (Sun) - January 17 (Sat), 2026
• Rush Earth Premium Member Pre-Opening: Saturday, January 10th, 9:00 AM
• General Opening: January 11th, midnight (online) / Based on store business hours (offline)

 

Early entry is important as there is a possibility of early termination when stock runs out.

 

 

2. Summary of rush sale locations and procedures

 

This fresh sale is being held both online and offline.

 

• Online: Rush official app and company mall
• Offline: Lush stores nationwide
• Payment: Cash and card accepted
• Inquiry: 1644-2357

 

In particular, many people say that Rush Earth Premium members can purchase products at a sale price one day in advance, which is a huge benefit.

 

 

3. Up to 50% off, which products are eligible?

 

The sale items are summarized as follows:

 

☑️ Hair Care

☑️ Body Care

☑️ Skin Care

☑️ Fragrance

☑️ Gift

☑️ Seasonal/Limited Edition Products

 

Especially seasonal products such as Christmas and Halloween, as well as some collaboration and limited items.

It is the most competitive as it is often released at a 50% discount.

 

 

4. Items excluded from the Rush Fresh Sale, please check carefully.

 

There are some items that are always excluded from rush sales.

 

✖️ Perfumes and body sprays available all year round (Twilight, Zesty, Dirty, etc.)

✖️ Fresh Face Mask

✖️ Some regular mud packs

✖️ Accessories

✖️ Spa Voucher

 

Additionally, new products for the New Year and Valentine's Day lines are often excluded from discounts.
The sale is mainly focused on products manufactured in the last season.

 

 

5. Fresh Sale Tips from Rush Addicts

 

Here are some common tips among rush enthusiasts:

 

• Popular products are likely to sell out on the first morning.
• If you are a premium member, you must pre-register for the app on January 10th.
• Bath bombs, massage bars, and body conditioners are the top must-have items.
• Scalp care shampoos (Wasabi, Roots, etc.) have a high level of satisfaction.

 

This is the biggest sale of the year, so much so that people say, “If not now, you won’t be able to buy it at full price.”

 

 

 

FAQ

Q1. How many times a year are there Lush Fresh Sales?
It only takes place once a year, for about a week.

 

Q2. What are the benefits of being a Rush Earth Premium member?
Pre-sale entry is available through the app one day before the sale.

 

Q3. Are all products 50% off?
No. Only some products are discounted up to 50% off, and some items are excluded.

 

Q4. Which sells out faster, online or offline?
Popular products often sell out first on online apps.

 

 

 

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