[2026] Who is Saori Masuda? | Her career from leaving ABC to joining Horipro

Freelance announcer Saori Masuda made a fresh start in April 2026 by joining Horipro. This article provides a factual profile of Saori Masuda, covering everything from her departure from ABC Television to her move to Tokyo, her background as a Keio University graduate and returnee from abroad, to the programs she has worked on and her hobbies.

[2026] Who is Saori Masuda? | Her career from leaving ABC to joining Horipro

Latest developments regarding Saori Masuda (conclusion first)
Saori Masuda's Profile
The sequence of events from leaving ABC Television to joining Horipro
Programs I was in charge of during my time as an announcer
A background of being a returnee from abroad and a graduate of Keio University.
Hobbies, special skills, and qualifications
Frequently Asked Questions (FAQ)

1. Saori Masuda's Latest Developments (Conclusion First)

Q. Who is Saori Masuda?

A. She is a freelance announcer born on January 7, 1997, and a former announcer for Asahi Broadcasting Television (ABC TV).

Q. What is your current affiliation?

A. As of April 1, 2026, I am affiliated with Horipro and am working as a freelance announcer.

Q. What will happen to "Detective! Night Scoop"?

A. She has served as the fourth secretary, but it has been reported that she will be stepping down and leaving the program by the end of the year due to her departure from ABC.

2. Saori Masuda's Profile

【2026年】増田紗織とは｜ABC退社からホリプロ所属までの経歴

Saori Masuda is a former TV announcer who has been active mainly in the Kansai region, and since 2026, she has been working as a freelancer, expanding her activities nationwide.

item	Content
name	Saori Masuda
date of birth	January 7, 1997
Birthplace	Tokyo
Educational background	Graduated from Keio University (Faculty of Law, Department of Political Science)
Career	Former Asahi Broadcasting Corporation (ABC TV) announcer
Current affiliation	Horipro (April 2026 onwards)
Nickname	Sally

Although born in Tokyo, she lived in New York City from the age of 5 to 9 due to her father's work, making her a returnee from abroad. She is affectionately known as "Sally," a nickname derived from her given name, "Saori."

3. The sequence of events from leaving ABC Television to joining Horipro

Saori Masuda joined ABC Television in 2019 and worked as an announcer for the station for approximately seven years.

In March 2026, Saori Masuda announced her departure from the company at the end of March via X (formerly Twitter), expressing her gratitude for everything she had done. Sports newspapers reported that she would be embarking on a new challenge as a freelancer, moving her base of operations to Tokyo.

Then, on April 1, 2026, she joined the talent agency Horipro. Her profile was posted on the official website, and a message video was released on the group's official X account. In the video, Saori Masuda talks about joining Horipro in April and her desire to take on a wide range of activities in the future and present a "new Saori Masuda."

Furthermore, it has been reported that she will be leaving her long-held position as secretary on "Detective! Night Scoop" by the end of the year, following her departure from ABC.

4. Programs I was in charge of during my time as an announcer

During her time at ABC Television, Saori Masuda hosted a wide range of programs on both television and radio.

Category: Main Programs Hosted: Television: "Ohayo Asahi Desu", "news Okaeri", "Tantei! Night Scoop" (4th generation secretary), "Sunday LIVE!!", "Good! Morning"; Radio: "ABC Music Paradise", "SALLY'S COFFEE", etc.
She is particularly well-known for her role as the fourth secretary on the TV show "Detective! Night Scoop," and has become a favorite among viewers, especially in the Kansai region. After going freelance, she made a guest appearance on "Hirunandesu!" (Nippon Television) on May 14, 2026.

5. Background as a returnee from abroad and a graduate of Keio University

Saori Masuda attended Toyo Eiwa Girls' School (elementary, middle, and high school divisions) before going on to Keio University's Faculty of Law, Department of Political Science.

She was a member of the dance club for six years during middle and high school, and continued to participate in a dance club at her university after entering university. It is said that she decided to become an announcer during her job search, and that her love of television led her to aim for a job at a television station.

6. Hobbies, Special Skills, and Qualifications

Saori Masuda is also known for having a wide variety of hobbies.

classification	Content
hobby	Golf, sweets, kimono, tea ceremony, watching movies (100 per year), watching musicals
Special skills	English conversation
qualification	Sweets Concierge, Kimono Consultant (Expected to be obtained in June 2026)

She has been playing golf since elementary school in New York, with a best score of 89. She also has a deep interest in kimono and tea ceremony, and has announced that she plans to obtain a "Kimono Consultant" qualification in June 2026.