Will Eun Become the Next Short-Form Viral Star Following Lisenne? Attention on Cosmosy Aimei

[Financial Reporter Hong Do-yeon] The landscape of the K-pop market has recently been changing. There have been successive instances where past stage videos, fancams, and performance content are belatedly gaining attention through short-form platforms, explosively boosting artists' public recognition. With groups including Risenne riding this trend, the prevailing analysis is that "short-form viral marketing" has firmly established itself as a new growth engine for K-pop artists, moving beyond the past formula of chart-reversing success centered on digital music.

Amidst this short-form trend in the K-pop industry, Aimei, a member of the girl group Cosmosy, is receiving new attention for her overwhelming performance video.

A video recently circulating on various short-form platforms captures vivid stage performances and diverse scenes from Aimei's days as a dancer before her debut. In the video, Aimei instantly captivates viewers with her flexible body control, explosive energy, and detailed choreography. In particular, her powerful and intense dance lines, which contrast with her signature clear and innocent visuals, have delivered a fresh shock to the public and are being evaluated as her greatest weapon and "unexpected charm."

Aimei currently serves as the central axis of Cosmosi's performance, elevating the team's overall stage competitiveness to a new level. His dynamic choreography, based on solid fundamentals, creates perfect synergy with Cosmosi's unique 'Oriental SF' worldview, drawing acclaim for maximizing immersion on stage.

Cosmosi's recent activities are also remarkable. After releasing their second mini-album '~ of the world ~' last March, they have been performing on various stages, including university festivals, and receiving enthusiastic responses from audiences. In particular, during the performance of the track 'Silence ~ body & soul ~', they showcased an unconventional performance utilizing monster makeup, leaving a strong impression on the live audience.

Cosmosy's second mini-album, '~ of the world ~', features a unique narrative about girls who choose to become errors themselves after five devices attempting to control love fail. The album's unconventional composition, featuring every track as a title song, and its solid worldview are already receiving enthusiastic support from a global fandom.

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