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November 2026 Black Friday Sale Schedule Roundup! Olive Young, Zigzag, Musinsa, Uniqlo, etc.
2026.10.20 10:14
We’ve compiled the November 2026 Black Friday sale schedule all in one place! Check the Black Friday dates by brand, including Musinsa, Zigzag, Ably, Uniqlo, Olive Young, ZARA, and more.
Black Friday season is just around the corner! 🔥
Padded jackets, sweaters, boots... you all have some sitting in your shopping carts for months, right? 😭
But it was even more confusing because Korean Black Friday isn't just for one day like in the US.
Since the dates vary by brand, there are really many times when I think, "Huh? It's already over?"
So, I’ve gathered all the November 2026 Black Friday schedules by brand ✨
Save this and check them off one by one to shop smartly!
1. When exactly is Black Friday 2026?
Black Friday in the U.S. is November 27 (Fri), the day after Thanksgiving. are you.
Cyber Monday is the following Monday, November 30th. 💡
Since Korea does not have Thanksgiving, domestic shopping malls simply borrow the name 'Black Friday' and hold sales on dates of their own choosing.
So, you can consider the sale to continue for the entire month, from early November to early December!
For your information, the name of the government-led shopping festival has also changed this year.
'Korea Sale Festa' has been revamped as 'K-Sale Festa' and runs from October 29 to November 15 🛍️
2. Black Friday Schedule by Brand at a Glance
First, I'll summarize everything for you in a table 👇
29cm 11/02 (Mon) ~ 11/12 (Thu)
Musinsa 11/15 (Sun) ~ 11/25 (Wed)
Ably 11/17 (Tue) ~ 12/03 (Thu)
zigzag 11/17 (Tue) ~ 12/01 (Tue)
Uniqlo 11/21 (Sat) ~ 11/27 (Fri)
SPAO 11/23 (Mon) ~ 11/29 (Sun)
H&M 11/26 (Thu) ~ 12/01 (Tue)
ZARA 11/27 (Fri) ~ 12/01 (Tue)
Looking at the order of start, 29CM kicks off first, followed by Musinsa, Ably, and Zigzag in the middle.
At the end of the month, the trend is for SPA brands like Uniqlo, SPAO, H&M, and ZARA to launch in time for the US Black Friday dates ✨
3. Fashion Platform Black Friday (29CM, Musinsa, Ably, Zigzag)
👗 29CM
It runs from November 2nd to the 12th, making it the earliest in this Black Friday lineup.
If you are eyeing high-end brand outerwear, you need to make a move right away in the first week of November!
👟 Musinsa
It is held from November 15th to 25th.
Since this winter Black Friday is Musinsa's biggest event of the year, the scale of participating brands is enormous.
Last year, live broadcasts and first-come, first-served coupon events were held every evening during the event. 🔥
💕 Ably
It runs for a whopping 17 days, from November 17 to December 3.
It has one of the longest Black Friday periods in Korea, so it is good to take your time and think before shopping.
🛒 Zigzag
It starts on November 17th, the same day as Ably, and continues until December 1st.
For those who use both apps, I highly recommend comparing prices for the same product before buying!
4. SPA Brand Black Friday (Uniqlo, SPAO, H&M, ZARA)
🧥 Uniqlo
It is from November 21st to the 27th.
Uniqlo in Korea often refers to the event as the "Thanksgiving Sale" instead of "Black Friday," so please keep this in mind when searching!
It is the perfect time to stock up on winter essentials like Heattech, down jackets, and fleece.
🧶 SPAO
It will be held for a week from November 23rd to 29th.
It's great for filling up on cost-effective knits and basic items.
🛍️ H&M
It is from November 26th to December 1st.
It is a schedule that runs straight from the day before Black Friday in the U.S. until the day after Cyber Monday.
🖤 ZARA
It starts on November 27th, exactly on the day of Black Friday in the US, and runs until December 1st.
Popular sizes at Zara sell out instantly, so make sure to fill your wishlist before it opens 😭
5. When is Olive Young Black Friday? (+Domestic general malls)
💄 Olive Young
Olive Young Black Friday is a beauty event held exactly once a year, separate from the regular Olive Young sales in March, June, September, and December.
Last year, it was held for a week from November 1st to 7th.
The 2026 schedule hasn't been officially announced yet, but it is highly likely to be held in the first week of November again this year 💡
Other November events worth checking out I've organized this too 👇
K-Sale Festa : 10/29 ~ 11/15 (Confirmed)
11st Grand 11th Anniversary Sale : Based on last year 11/1 ~ 11/11
Gmarket & Auction Big Smile Day : Based on last year 11/1 ~ 11/11
AliExpress Singles' Day : 11/11
6. Pro Tips to Make the Most of Black Friday
✔️ Fill your cart and wishlist in advance before starting
✔️ Download the pre-order coupon before the launch.
✔️ Compare prices of the same product across platforms
✔️ Popular sizes sell out immediately after launch, so be sure to set up notifications.
In particular, Musinsa, Ably, and Zigzag overlap in the third week of November, and SPA brands are clustered in the fourth week.
Since big opportunities come twice a month, I recommend splitting your budget ✨
💡 Frequently Asked Questions (Q&A)
Q. On what day is Black Friday in the U.S. in 2026?
A. In 2026, Black Friday in the U.S. is Friday, November 27, and Cyber Monday is Monday, November 30.
Q. Which place in Korea starts Black Friday first?
A. Based on this schedule, 29CM starts first on November 2nd. If Olive Young opens in the first week of November like last year, it appears it will start around the same time.
Q. Until when does Musinsa Black Friday last?
A. The 2026 Musinsa Black Friday runs from November 15 to November 25.
Q. Are the Black Friday schedules for Ably and Zigzag the same?
A. Both start on November 17, but Zigzag ends on December 1 and Ably ends on December 3, so Ably is two days longer.
Q. Does Uniqlo also have a Black Friday sale?
A. Yes, in 2026, it will be held from November 21st to the 27th. In Korea, it is often referred to as the 'Gamsaje'.
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