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There's a K-pop marketing craze in the fast food industry.

패스트푸드업계 K팝 마케팅 열풍이네요 ~

Fast food chain KFC China has posted a promotional message on its official local Weibo channel for its new product, the "YO! Creamy Spicy Chicken Burger," featuring the Korean idol group NCT DREAM as models! They announced that limited edition photo cards featuring photos of NCT DREAM members will be given away starting on the 9th, and also unveiled a chicken burger packaging box designed in conjunction with their new album.

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    kiming54
    요즘 어딜 가나 좋아하는 아이돌 얼굴이 보여서 지갑이 아주 가만히 있질 못해요. 덕분에 햄버거 세트 열심히 모으러 다니게 생겼네요.

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