How much is the penalty for breaking the contract with New Jeans Adore? (ft. Advertisement, Disbandment, Press Conference)

As New Jeans announced the termination of their contract with Adore, liquidated damages, group disbandment, and advertising schedules have become issues. From the possibility of collaboration with former CEO Min Hee-jin to the outlook for liquidated damages, we've compiled everything that was revealed at the New Jeans press conference!

 

1. New Jeans and Adore announce termination of contract

On November 28th, New Jeans held an emergency press conference and officially announced that they would be terminating their exclusive contract with Adore at midnight on the 29th. The reason given was that the agency had violated their contract. The members said that they made this decision because they believed Adore had neither the will nor the ability to protect them.

[Exclusive] One hour before the New Jeans press conference… What kind of response did Adore send?

At the press conference, Minzy declared, “Our contract with Adore will be terminated starting midnight today,” and all members expressed strong dissatisfaction with their agency. However, the situation is expected to become more complicated going forward, as issues of possible penalty fees and the right to use the group name are also added to the mix.

2. How much will the deposit be?

The remaining contract period for New Jeans is approximately 5 years . Based on the Fair Trade Commission's standard exclusive contract.

The penalty is calculated by multiplying the average monthly sales for the previous two years by the number of months remaining in the contract.

▲ New Jeans Minji. Source | MBC YouTube capture

Considering the current profits earned by New Jeans from advertisements, albums, and merchandise, it is predicted that the penalty could amount to 400 to 600 billion won.

However, New Jeans is claiming that Adore and Hive are responsible for the penalty. Member Haerin strongly refuted this claim at a press conference, saying, “We did not breach the contract.”

3. What about the advertising schedule and group disbandment?

What fans are most curious about is whether New Jeans will be able to continue their activities after their contract is terminated. New Jeans stated, “**All schedules and advertisements that have been scheduled so far will proceed as planned**.”

Adore side regrets Newjins press conference, "Contract cannot be terminated because trust was broken" - Chosun Biz

They also firmly denied the group's disbandment. Hyein emphasized the strong bond between the members, saying, "Even if we can't use the name New Jeans, the five of us will be together forever." In other words, even if they leave the agency, New Jeans will continue their activities without disbanding.

4. Possibility of reuniting with Min Hee-jin?

At the press conference, the members strongly expressed their desire to “continue working with former CEO Min Hee-jin.”

He acknowledged that New Jeans' musical color and image came from his collaboration with Min Hee-jin, and said he hopes to continue working with her in the future.

[Money S Photo] New Jeans emergency press conference, member Hani conveys her position - Money S

Fans are also looking forward to the possibility of a reunion with Min Hee-jin. However, since Min Hee-jin is still in Adore, it seems we will have to wait and see if this collaboration becomes a reality.

5. What are your plans going forward?

New Jeans appears to be looking to start a new challenge by terminating his contract.

[E-Photo] New Jeans Minji holds press conference on 'termination of exclusive contract'
However, a legal dispute with Adore seems unavoidable, and the controversy over the rights to use the group name and the penalty fee is likely to continue.

They clearly expressed their will to continue their activities by leaving a message to their fans saying, “The five members of New Jeans are forever,” so it seems like it would be good to look forward to New Jeans moving in a new direction!

 

 

No matter what happens, fans can rest assured that the friendship and teamwork of the five New Jeans will last forever. It’s a moment that makes us look forward to the future of New Jeans even more!

 

 

 

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Comments73
  • Profile Image
    sbBuffalo797
    개많은가봐여어케하나...뉴진스무대는보고싶은데말이죠
  • Profile Image
    beFlamingo714
    역시 위약금 규모가 어마어마하네요 어떻게 되든 빨리 해결되어서 뉴진스 활동하는거 보고싶어요
  • Profile Image
    약밥
    앞으로가 문제네요
    어떻게 되든 뉴진스가 잘되길 바라요
  • Profile Image
    투더디
    참 어떻게 될지 모르겠어요
    그냥 뉴진스가 잘되길 바라요
  • Profile Image
    강지냥이
    빨리 잘 해결되고 앨범 나오면 좋겠어요 뉴진스 무대에서 빛나는 모습 보고 싶어요
  • Profile Image
    odSalamander102
    위약금은 얼마일까요 제발 잘 해결됐으면
  • Profile Image
    dhldnwlak
    뉴진스 멤버들이 소속사의 계약 위반을 이유로 해지 결정을 했지만, 위약금 문제는 복잡할 수 있겠네요. 하지만 팬으로서는 뉴진스 다섯 명이 함께하는 모습을 보는 것이 가장 중요하겠죠. 🌟 함께할 수 없는 길에서도 서로를 응원해야 합니다.
  • Profile Image
    jji5725
    고생이 많네여 ㅠ
    위약금은 말도 안되네여
  • Profile Image
    jjying
    정말 뉴진스가 계약위반을 한 건 없어요
    소속사가 말도 안 되는 행동들을 했어요
  • Profile Image
    tnZonkey963
    뉴진스가 낼 위약금은 없지 않나요
    얼릉 잘 해결되서 뉴진스 맘좀 편했음 좋겠네요
  • Profile Image
    무니모
    하이브에서 먼저계약을 위반한 거죠 이런 기사부터 선 둥이라고 생각해요
  • Profile Image
    dbToucan625
    위약금 너무 크더라구요. 어찌될런지 ㅠㅠ
  • Profile Image
    thOstrich324
    위약금이라니 말도 안 되는 소리 같아요.
    지금까지 뉴진스는 항상 어도어에 최선을 다했어요.
  • Profile Image
    fyQuetzal630
    위약금 대박이네요
    하이브 너무 악덕같아요
  • Profile Image
    이야호야
    무조건 뉴진스만 응원해요 끝까지 힘내세요
  • Profile Image
    clSalamander61
    어떻게 될지 모르겟네요 시간이 해결해 줄지..
  • Profile Image
    haChimpanzee152
    위약금을 낼 필요없다고 생각해요
    애들이 걱정이네요
  • Profile Image
    suGoat732
    ㅠㅠ 참 이게 뭔 싸움인가요
    조금만 더 힘내주길 바라요
  • Profile Image
    깜고전원우
    하이브가 잘못한 거니 위약금을 내지 않아 된다고 생각해요
    회사가 아티스트에게 잘못 했는데 왜 위약금을 내야 될까요
  • Profile Image
    ljBaboon873
    에휴 어찌될까요 정말
    꽃길만 걸으면 좋겠습니다 !