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What is the identity of The Boyz's new agency, 78 Records? The reason for New's departure and the timeline of the agency dispute
2026.09.16 11:20
The nine members of The Boyz have announced a fresh start by partnering with the new label 78 RECORDS. We have summarized everything at once, from the reason for New's exclusion to the timeline of the contract dispute with 100 Label.
Derby, you've waited a long time, haven't you? 😭 Finally News that The Boyz's agency for group activities has been confirmed It is! September 14th, New label 78 RECORDS officially announced that it has completed its incorporation and will be in charge of the group activities of the nine members of The Boyz. I did. I know many of you have been on edge due to the agency dispute, so today I’ll wrap up the entire timeline ✨
1. Seven Eight Records, just what is their true identity?
78 Records is a new label founded by industry experts who have accumulated experience in artist discovery, nurturing, and content production at major agencies such as Kakao Entertainment. It is. Especially Management personnel who have been with The Boyz for over 10 years, from the casting stage to their debut and peak, have taken on the role of co-CEOs. That speaks to the exceptional level of credibility. The name '78' embodies the meaning of creating new possibilities through contemplation on the essence of music and the artist, and they put forward the philosophy 'From Essence, We Make the Next Move'.
However, the members' individual activities are handled separately by their respective agencies. Please note that 78 Records exclusively handles group and unit activity management!
2. Why did New miss out again this time?
New (Choi Chan-hee) did not participate in this group contract either. New remained alone at The 100 Label in February, without participating in the other members' notification of exclusive contract termination and application for an injunction. That happened. Since then, non-participation in group schedules and controversies regarding messages fromm continued, effectively leading to a separation, and the withdrawal was officially confirmed with the announcement of the 9-member system on August 6. And on August 27, New finally terminated his exclusive contract with The 100 on the condition that he return the signing bonus received at the time of the contract. He said so.
3. The Beginning of the Dispute: Controversy Over Unpaid Settlement Payments
The incident originated from a settlement payment issue. On January 20, 2026, reports emerged that One Hundred Label had outstanding settlement payments worth 1 billion won, and on February 10, the nine members, excluding New, sent a certified letter terminating their exclusive contracts, citing non-payment of settlements and the breakdown of trust. This happened. On March 19, as this fact became known to the media, the conflict between the two sides intensified, and on March 23, the members eventually filed for an injunction with the court to suspend the validity of the exclusive contract.
4. From the Granting of the Injunction to the Confirmation of the 9-Member System
On April 23, the Seoul Central District Court The court granted the application for an injunction, ruling that the relationship of trust had broken down because One Hundred failed to fulfill its settlement and management support obligations. ...was done. Afterwards, the members signed contracts with their respective agencies sequentially.
Younghoon – Namoo Actors (8/7)
Sunwoo – AT AREA (8/7)
Eric – Grid Entertainment (8/10)
Juyeon – Ace Factory (8/24)
Current – Management Perspective (8/26)
Q – Pitch Company (9/4)
And on August 6, the nine members—Sangyeon, Jacob, Younghoon, Hyunjae, Juyeon, Kevin, Q, Sunwoo, and Eric—agreed to continue group activities and finalized a collective contract, and the news of preparations for a new label system was revealed for the first time.
5. What are your future plans?
78 Records plans to first focus on stably supporting The Boyz's group activities, and then expand its scope to include launching an official label and discovering new talent. They stated that... Since specific details such as the comeback schedule will be revealed sequentially, we should keep an eye on the official channels 🔥
💡 Frequently Asked Questions (Q&A)
Q. Is 78 Records the exclusive agency for The Boyz?
A. No. 78 Records is a label dedicated exclusively to the group and unit activities of the nine members of The Boyz, and individual member activities are handled by their respective contracted agencies.
Q. Has New completely left The Boyz?
A. Yes, with the announcement confirming the 9-member system on August 6, the withdrawal was effectively processed, and on August 27, the exclusive contract with The Hundred was also finally terminated on the condition of returning the signing bonus.
Q. How did the dispute with the agency end?
A. On April 23, the court granted an injunction to suspend the validity of the exclusive contracts of the nine members of The Boyz, and the contracts with The 100 were suspended. Subsequently, the members reorganized their activities by signing individual agency contracts and transferring to new labels.
Q. Who founded 78 Records?
A. It is a new music label established by co-CEOs consisting of personnel from major agencies such as Kakao Entertainment and management staff who have been with The Boyz since the casting stage.
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