BTS Their 5th studio album, 'Arirang,' is once again truly making history. It is already impressive enough that they held the number one spot on the Billboard 200 for two consecutive weeks, but looking at the album unit sales figures, the word "overwhelming" fits perfectly. Their first-week sales were record-breaking, and seeing them maintain this level in the second week gives me a strong feeling that they have captured not only the power of their fandom but also mainstream appeal.
Especially looking at the trend of consistently maintaining top positions across global charts, it seems this album has entered full-on long-run mode rather than just a fleeting popularity. It is truly impressive that it has maintained a triple crown on the Spotify charts and consistently ranks high on charts in major countries overseas.
Plus, we can't ignore the fact that they achieved 9 wins on domestic music shows with 'SWIM'. Achieving this level of success even without any promotional activities seems to put their influence on a whole different level. It feels like this comeback captured records, buzz, and quality all at once, so I'm even more excited to see just how high they will go next.
