There is news that Jungkook has achieved the best collaboration performance in CK history.

Recently, news of BTS Jungkook's collaboration with Calvin Klein has become a hot topic. While Jungkook always perfectly pulls off various styles, this collaboration with Calvin Klein naturally elicits the phrase "legendary." The CEO of Calvin Klein's parent company personally stepped forward during the first-quarter earnings announcement to officially declare that the collaboration collection with Jungkook achieved the best performance in the brand's history. Inspired by Jungkook's love for motorcycles, this collection is filled with special details unique to him, such as custom hardware and personalized logos, which seems to have resonated with fans at a much deeper level.

It is said that the ripple effect of this "Jungkook effect" is truly beyond imagination. He set a record of selling out instantly at pop-up stores and online channels in various parts of the world, including China and Japan, as well as Los Angeles. It is said that the clothing worn by Jungkook achieved massive sales within just two weeks of release, and the total sales volume of related merchandise jumped by more than half, giving a real sense of just how immense his popularity is. The public reaction on social media has also been explosive. Seeing the flood of posts expressing admiration—saying it is not surprising at all that a global brand even changed its logo for Jungkook—and the rapid sharing of related news over tens of thousands of times, it is clear that the entire world is paying close attention to his every move.