Who are the CEO and directors of Risenne's agency? Berklee College of Music, The Muse Entertainment

Risenne, the idol group that has recently caused a sensation with the resurgence of 'LOVE ATTACK'! We've dug up everything from the surprising pasts of CEO Lee Joo-heon (born in 1990 and a Berklee College of Music graduate) and Director Kim Hye-soo, who appeared on *The Manager*, to their touching success stories and even the changes to their dorm!

 

1. Born in 1990 and a Berklee College of Music graduate? CEO Lee Ju-heon, with his unexpected charm

The biggest topic of conversation on this broadcast was undoubtedly CEO Lee Joo-heon of The Muse Entertainment, Risenne's agency! He is a young CEO born in 1990, and the fact is that he is a graduate of Berklee College of Music!

 

Furthermore, it turns out he didn't just study; he is actually a former singer who performed on stage as part of the vocal group 'Hibrow'. No wonder the quality of the kids' singing was incredible—it turns out the CEO is a true music expert! With the youthful sensibility of someone born in 1990 and a solid musical foundation, I think that's why Risenne was able to produce its own unique and unrivaled color.

2. Berklee College of Music alumni have teamed up! Chemistry with Director Kim Hye-soo

Director Kim Hye-soo, who appeared as a manager on *The Manager*, was also a truly amazing person. I heard that she and CEO Lee Joo-heon are senior and junior alumni of Berklee College of Music!

 

You'd think both of them followed an elite path, having graduated from prestigious music schools in the U.S., but I heard they started from scratch with absolutely no experience in the entertainment industry.

 

When we first started the company, exactly three of us, including the CEO, each chipped in a little bit to start with just a small amount. I established a corporation with 10 million won. That's what they say. You can really see that they are united by their passion for Lisenne, so I actually got choked up for no reason.

3. The tearful past of novice producers who didn't even know how to wear in-ear monitors

Although she is completely walking the path of a superstar now, before her rise to fame, she had so many stories of hardship that are truly heartbreaking to listen to.

Since they had no prior experience in the entertainment industry, when Risenne went to their first music show early in their debut, they didn't know how to put on the members' in-ear monitors, so they politely asked another artist's manager to teach them. Furthermore, it is said that securing broadcast appearances was so difficult in the beginning that they were only able to appear on a music show exactly 'once' during their early debut days.

 

So, I heard that CEO Lee Ju-heon and the Head of Department printed hundreds of copies of Risenne's profile and personally distributed them to each broadcasting station, even writing heartfelt handwritten letters to deliver. They went so far as to prepare a cake full of sincerity for their PR efforts... I really have to acknowledge them as passionate CEOs who go the extra mile.

4. Over 100 advertising inquiries alone! The sweet change brought about by the chart resurgence.

But you know they say sincerity prevails?

 

 

They say the situation has completely reversed now that 'LOVE ATTACK' is making a serious comeback!

In the past, I had to make hundreds of phone calls just to land a single broadcast appearance, but I hear that nowadays, broadcasters are flooding me with casting offers first. On top of that, I’ve received over 100 advertising proposals alone! I can really hear the major corporations lining up from here.

 

The most touching thing is the change in the members' living environment. Originally, the five members lived in a cramped dorm with just one bathroom, but this time they moved to a comfortable new dorm with a spacious living room, kitchen, and as many as three bathrooms! The CEO's thoughtfulness in even thoughtfully securing a private room for Leader Won... Watching the Risenne members marvel at the new dorm made me feel so proud.

 

✨ Frequently Asked Questions (Q&A)

Q1. Who is the CEO of Risenne's agency?

A1. I am Lee Joo-heon, CEO of The Muse Entertainment. Born in 1990, I am a talented individual who graduated from Berklee College of Music. I am also a former singer who was active in the vocal group 'Hibrow'.

 

Q2. What kind of person is Director Kim Hye-soo, who appeared on *The Manager*?

A2. As a director at The Muse Entertainment, he is a senior and junior alumnus of Berklee College of Music with CEO Lee Joo-heon. Starting with a capital of 10 million won alongside the CEO despite having no prior experience in the entertainment industry, he is a key figure who put Risenne on the path to success.

 

Q3. What is the name of Risenne's agency?

A3. This is THE MUZE Entertainment.

 

Q4. What is Risenne's representative song that made a comeback?

A4. This is 'LOVE ATTACK,' a refreshing and charming song that created a miracle for a small-to-medium-sized idol group. Since its successful resurgence, it has been continuing its trending trajectory, receiving over 100 advertising inquiries alone.

 

 

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